Senior Growth Manager

Are you a Senior Growth Manager who wants to be instrumental in driving the success of financial solutions? Consortia is partnered with the world's largest payment company of its kind which is seeking a product marketing expert to develop and execute growth marketing strategies for their multi-currency payroll, supplier payment solutions, and e-wallet services.

Job Title: Senior Growth Manager

Location: London, Remote

Salary: £60,000 - £90,000 DOE

Requirements:

• Demonstrated experience as a product/growth marketer in financial services, fintech, or banking.
• Develop and execute growth marketing strategies to drive user acquisition, engagement, and retention.
• Design and implement experiments to identify effective tactics for increasing feature adoption and activation rates.
• Optimise the onboarding process to ensure new users quickly understand and realise the value of our products.
• Create compelling, clear messaging and communications that articulate the value and unique advantages of our products. Ensure consistency across all marketing materials and channels.
• Equip the sales team with the tools, resources, and training needed to effectively sell our products. This includes creating sales collateral, case studies, and presentations.
• Analyse user data to identify trends, opportunities, and areas for improvement. Use insights to inform marketing strategies and tactics.
• Work closely with product, research, design, engineering, and operations teams to ensure marketing initiatives align with product development and user needs.
• Conduct market research to stay up-to-date with industry trends and understand the needs and preferences of the consumer.
• Monitor and report on the performance of marketing campaigns, providing actionable insights and recommendations for improvement.

Skills Needed:

• Proven experience in developing and executing marketing strategies for digital products or services, particularly in financial markets.
• Successful track record in creating and managing marketing campaigns across various channels, including digital, social media, and traditional marketing platforms.
• Strong ability to conduct market research and use data analytics to inform marketing strategies and product development.
• Experience in developing effective product positioning and messaging that resonates with target audiences.
• Ability to work closely with product management, sales, design, and engineering teams to align marketing strategies with product development and sales objectives.
• Experience in creating tools and materials that aid the sales team in the selling process.
• Comfortable in a fast-paced, dynamic environment, and able to adapt marketing strategies to changing market conditions and organisational needs.
• Excellent written and verbal communication skills, with the ability to convey complex product information clearly and persuasively.
• Proficient in using data and metrics to guide marketing decisions and evaluate campaign effectiveness.
• Ability to think creatively and develop innovative marketing strategies that capture attention and engage customers. 

Consortia operates as a specialist recruitment agency with consultants focused on global roles within UX, Product, Data, and Engineering markets. If the "Senior Growth Manager” role doesn't align with your preferences, but you are open to exploring other opportunities, feel free to connect with us for a discussion.

Kindly be aware that due to the high volume of applications, we may not be able to respond to each applicant individually. However, we will keep your details for future reference when a more suitable opportunity becomes available.